Mortgage Market Insights

Whether you’re seeking out new prospects, evaluating mortgage affordability, or managing your existing customer base, Equifax Canada (“Equifax”) can provide you with the insights you may need to improve portfolio performance across the lending lifecycle.
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What to Consider in the Mortgage Lending Lifecycle

Each stage presents its own challenges — and opportunities — for mortgage lenders. No matter where you’re focusing, Equifax has the expertise to keep you on the right path for portfolio growth.

Prospecting
  • Evaluate prospective customer needs
  • Identify prospects with optimal risk profiles
  • Target high-value consumers with compelling offers
Adjudication
  • Evaluate an applicant’s mortgage affordability
  • Verify cash flow and credit capacity
  • Authenticate information to help combat fraud
Account Management and Mortgage Retention
  • Evaluate customer behaviour
  • Analyze the competitive landscape
  • Helps to enable high mortgage renewal rates and customer satisfaction

Mortgage Lending Resources

Product Sheets
Risk Capacity Index Tip Sheet
Product Tip Sheet | Risk Capacity Index
eBooks
3 ways market intelligence can help you find, attract, and retain mortgage customers in a challenging economy
Mortgage eBook
Product Sheets
Lost Sales Analysis Best Practice Guide
Best Practice Guide | Lost Sales Analysis
Have Questions?
Contact our team to learn how we can help you at every stage of mortgage lending.
Join Equifax for quarterly Market Pulse webinars
Listen to quarterly credit trends, market data and economic insights so your business can make more confident decisions in a downturn economy.
Have Questions?
Contact our team to learn how we can help you at every stage of mortgage lending.
Contact Us
Join Equifax for quarterly Market Pulse webinars
Listen to quarterly credit trends, market data and economic insights so your business can make more confident decisions in a downturn economy.
Learn More