Press Releases

Equifax Canada Offers Precise, Targeted Business Insights

TORONTO, ONTARIO--(Marketwired - May 19, 2016) - To help businesses uncover growth opportunities, pinpoint cost savings and effectively manage risk Equifax Canada announces the launch of Equifax Dimensions™. This suite of targeted business solutions drives out precise, detailed data to help clients make smarter, result-oriented decisions.


These data-driven solutions draw from essential data sets, unique attributes, informative models and predictive scores to help clients gain Precision Insights - a greater, more granular understanding of their markets and customers.


"Our clients are looking for insights from data; they need information to help them define marketing and risk strategies and get the most return-on-investment from the products and services they offer," says Chris Briggs, Chief Marketing Officer, Equifax Canada.


"With information-rich, targeted solutions, the end consumer will be more satisfied with their provider's services; that's the value we aim to give to our clients," adds Briggs.


Payment Dimensions™, a solution in the Equifax Dimensions product suite is also available now. Payment Dimensions offers Equifax clients Precision Insights using up to 10 data sets, five historical points in time, four different kinds of consumer credit products and three ways to benchmark their data against competitors' data. The result is 600 attributes, which define customers' revolving credit payment behaviours.


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About Equifax

Equifax powers the financial future of individuals and organizations around the world. Using the combined strength of unique trusted data, technology and innovative analytics, Equifax has grown from a consumer credit company into a leading provider of insights and knowledge that helps its customers make informed decisions. The company organizes, assimilates and analyzes data on more than 800 million consumers and more than 88 million businesses worldwide, and its databases include employee data contributed from more than 5,000 employers.


Headquartered in Atlanta, Ga., Equifax operates or has investments in 24 countries in North America, Central and South America, Europe and the Asia Pacific region. It is a member of Standard & Poor's (S&P) 500® Index, and its common stock is traded on the New York Stock Exchange (NYSE) under the symbol EFX. Equifax employs approximately 9,200 employees worldwide.


Some noteworthy achievements for the company include: Ranked 13 on the American Banker FinTech Forward list (2015); named a Top Technology Provider on the FinTech 100 list (2004-2015); named an InformationWeek Elite 100 Winner (2014-2015); named a Top Workplace by Atlanta Journal Constitution (2013-2015); named one of Fortune's World's Most Admired Companies (2011-2015); named one of Forbes' World's 100 Most Innovative Companies (2015). For more information, visit


Tom Carroll
Media Relations
Equifax Canada
(416) 227-5290

Andrew Findlater
SELECT Public Relations
(416) 659-1197