If you’re losing business to more competitive offers, or passing on deals that are now performing well for other lenders, you could be taking a painful one-two punch to your bottom-line. You sacrifice the immediate profit of the sale and the long-term revenue generated throughout the life of the loan and you lose the priceless opportunity to build a customer relationship that drives future auto purchases and word-of-mouth references. Lost Sales Insights integrates Equifax and Dealertrack data for insights that can help you: Track approved, but unbooked or declined, transactions to see where competitors are winning potentially profitable business, and adjust your sales and lending strategies accordingly. Gain market intelligence around loans that were lost to help maximize immediate and long-term profitability. Lost Sales Insights provides actionable insights to help drive your business forward.